Deal Riyadh Expo

The Largest Shopping Destination and Premier Direct Sales Platform

Riyadh is gearing up to host Deal Expo 2026, the premier trade event in the retail sector, taking place from December 26-29, 2026, at the Riyadh International Convention and Exhibition Center (RICEC).

The Expo is a massive direct-to-consumer (B2C) marketplace, bringing together leading brands and retailers under one roof with thousands of shoppers ready to buy in a dynamic, sales-driven environment. Strategically timed to coincide with the peak shopping season, the Expo is a major attraction for families, young people, and bargain hunters from across the city.

Why Participate in Deal Expo 2026?

High Visitor Volume: Expected to attract over 50,000 visitors over four days.

Immediate Business Returns: An ideal platform to boost direct sales, launch new products, and successfully clear inventory.

Enhanced Brand Presence: A golden opportunity for brands to strengthen their brand identity in one of the region's most dynamic markets.

Strategic location: The exhibition venue is easily accessible via the Riyadh Metro, ensuring a steady and high flow of visitors daily.

DealExpo offers companies an exceptional opportunity to connect directly with the public and maximize their business performance during one of the Kingdom's busiest retail periods.