About Hospitality Innovation Summit – Saudi Arabia & UAE 2026
Sports and EntertainmentWhy this Summit matters
Saudi Arabia and the UAE are in the middle of one of the world's fastest hospitality transformations driven by USD 213B+ investments, giga-projects like NEOM and The Red Sea, and ambitious tourism targets across both markets. With Saudi aiming for 170M visitors and the UAE targeting 40M visitors by 2030, the region is redefining luxury, technology, and experiential travel.
The 5th Edition Hospitality Innovation Summit – Saudi Arabia & UAE is designed precisely for this moment. Under the theme Innovate to Elevate, the summit brings together project leaders, operators, and innovators to unpack the opportunities, challenges, and future of these booming markets. Expect high-value insights, purpose-built networking, and a premium experience crafted around our core promise: Creating Value.
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